TARGETED ADVERTISING FOR YOUR BUSINESS THAT WORKS
1. Amplifying the sales of your products and services. Gaining new clientele, while boosting loyalty to your offer among existing customers.
2. An opportunity to expand your business to additional cities, regions, and countries.
3. Leveraging targeting, you can commence sales with a modest budget. Even a straightforward retargeting configuration will assuredly enhance sales from social networks by 3-5%!
4. Targeted advertising – a chance to be present where your consumers communicate, unwind, and devote the majority of their time.
HOW THE WORK ON THE PROJECT WILL PROCEED
1. Analysis and media planning
We will analyze your business and current advertising campaigns, calculate the media plan: cost per website click, advertising display cost, and forecast the number of leads within the proposed budget.
2. Contract approval and work commencement
Based on the analysis of landing pages, the competitive environment, and the media plan, we will formulate a work plan, draft a contract, define KPIs, and assign a project team consisting of a targeting specialist, account manager, and analyst.
3. Preparing for launch
Gathering audiences, preparing landing pages – setting up pixels, tracking codes, preparing offers, and coordinating creatives. Approving the launch strategy.
4. Launching advertising campaigns and testing
A trial launch of advertising campaigns, monitoring indicators (CPC, CR, bounce rate, and traffic volume, ad relevance ratio).
5. Optimization of advertising campaigns
Refinement of campaigns and ads following the testing phase, optimization of advertising campaigns – replacing creatives, developing new offers, improving landing pages.
6. Reporting and ongoing work
Providing access to reporting and advertising cabinet data, a weekly call for work adjustment.